Chubb Fire renews sponsorship of the Scout Fire Safety Badge 2007

Dec 31, 2006

England

Chubb Fire has confirmed its renewal of sponsorship of the Scouts Fire Safety Badge for a further three years. The sponsorship of the badge, which was launched by Chubb Fire in 2004, aims to raise awareness of fire safety among Scouts and their families across the UK.

More than 40,000 Scouts have passed the Chubb Fire Safety Badge since its introduction three years ago, making it the fastest growing and most popular of all scouting badges.

The badge requires Scouts to understand what causes a fire, how to call the Fire Brigade, how to understand fire blanket and extinguisher usage, as well as fire safety for the home.

As part of its sponsorship deal with the Scout Association, Chubb Fire is also providing new educational literature and posters to more than 7,200 local Scout Groups across the UK, as well as practical help -such as the highly popular live fire demonstrations- from the company’s nationwide network of offices and engineers.

In recognition of the success of the initiative, Chubb Fire was awarded the Community Fire Safety Award at a International Fire Expo exhibition and conference in May 2005. Suzanne Donovan, Marketing and Communications Director at Chubb Fire is delighted with the progress: “The importance of fire safety simply cannot be emphasised enough,” she says:

“It is a sad fact that over 18,000 people are killed or injured each year in fires, which very often are preventable. So it is great to see so many young people taking part in this badge, and hopefully taking away some vital knowledge to help keep them safe from fire in years to come.

“The badge has proved extremely successful over the past three years, and with the renewal of the sponsorship we hope to continue this success, and spread the fire safety message yet further.”

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